Cover Image

The prime solution : close the value gap, increase margins, and win the complex sale /

Bibliographic Details
Main Author: Thull, Jeff, 1949-
Format: Book
Language:English
Published: Chicago, IL : Dearborn Trade Pub., [2005]
Subjects:
Industrial marketing.
Sales management.
Selling.
Customer relations.
Value.
Online Access:Table of contents
Description
Physical Description:xxvi, 213 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 197-205) and index.
ISBN:0793195225