Brand sense : build powerful brands through touch, taste, smell, sight and sound /

Bibliographic Details
Main Author: Lindström, Martin, 1970-
Format: Book
Language:English
Published: New York : Free Press, [2005]
Subjects:
Description
Physical Description:xii, 237 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 215-218) and index.
ISBN:0743267842 (alk. paper)