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3G marketing : communities and strategic partnerships /

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Bibliographic Details
Main Author: Ahonen, Tomi T.
Other Authors: Kasper, Timo, Melkko, Sara
Format: Book
Language:English
Published: Chichester, West Sussex ; Hoboken, NJ : Wiley, [2004]
Subjects:
Cell phone services industry.
Cell phone equipment industry.
Cell phones > Marketing.
Online Access:Table of contents
Publisher description
Contributor biographical information
Description
Physical Description:xxiii, 332 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages [307]-311) and index.
ISBN:0470851007 (cloth : alk. paper)
9780470851005 (cloth : alk. paper)