Electioneering communications.

Packaging the presidency : a history and criticism of presidential campaign advertising /
by: Jamieson, Kathleen Hall
Published: (1992)

Historic political commercials /
Published: (1984)

A structural analysis and comparison of issue content in the televised political advertisements of the 1992 presidential general election /
by: Marsh, Pamela Susan
Published: (1996)

Electing a U.S. president /
by: Reische, Diana L.
Published: (1992)

Negative Campaigning in National Politics : An Overview.
Published: (1991)

Seeing spots : a functional analysis of presidential television advertisements, 1952-1996 /
by: Benoit, William L.
Published: (1999)

Seeing spots : a functional analysis of presidential television advertisements, 1952-1996 /
by: Benoit, William L.
Published: (1999)

Manipulation of the American voter : political campaign commercials /
by: Johnson-Cartee, Karen S.
Published: (1997)

The duping of the American voter : dishonestry and deception in presidential television advertising /
by: Spero, Robert
Published: (1980)

The presidential campaign film : a critical history /
by: Morreale, Joanne, 1956-
Published: (1993)

Global electioneering : campaign consulting, communications, and corporate financing /
by: Sussman, Gerald
Published: (2005)

The 1992 election /
by: Brown, Gene
Published: (1992)

A content analysis of televised political advertising in the 1988 fall presidential campaign /
by: Britten, Richard Scott, 1957-
Published: (1993)

A mass psychology analysis of the image and issue content found in the 1988 campaign advertisements of George Bush and Michael Dukakis /
by: Jurkovac, Timothy J.
Published: (1992)

Presidential campaign /
by: Raber, Thomas R.
Published: (1988)

The electronic election : perspectives on the 1996 campaign communication /
Published: (1999)

The race to 270 : the Electoral College and the campaign strategies of 2000 and 2004 /
by: Shaw, Daron R., 1966-
Published: (2006)

The millennium election : communication in the 2000 campaign /
Published: (2003)

Statistics of the Presidential and Congressional Election of Nov. 5, 1996.
Published: (1997)

Political advertising in the 2012 presidential election.
Published: (2016)

On message : television advertising by the presidential candidates in election 2008 /
by: Dover, E. D. (Edwin D.), 1946-
Published: (2010)

A functional analysis of political television advertisements /
by: Benoit, William L.
Published: (2014)

Political marketing in the 2020 U.S. presidential election /
Published: (2022)

Suspension of section 315 of the Communications Act of 1934 for 1960 Presidential Campaign.
Published: (1960)

Mediated politics in two cultures : presidential campaigning in the United States and France /
Published: (1991)

America's elections : opposing viewpoints /
Published: (1988)

Media effects on voters : a panel study of the 1992 presidential election /
by: Cavanaugh, John William
Published: (1995)

Party pursuits and the presidential-house election connection, 1900-2008 /
by: Stonecash, Jeffrey M.
Published: (2013)

Presidential campaign communication /
by: Smith, Craig Allen, 1949 February 4-
Published: (2015)

Selling the president, 1920 : Albert D. Lasker, advertising, and the election of Warren G. Harding /
by: Morello, John A., 1951-
Published: (2001)

Presidential campaign communication : the quest for the White House /
by: Smith, Craig
Published: (2010)

Reporting the presidential campaign of 1992 : lessons from 1988, a roundtable discussion /
by: Miringoff, Lee M., 1951-
Published: (1991)

Uncivil wars : political campaigns in a media age /
by: Hollihan, Thomas A.
Published: (2009)

Bushwacked! : a counterfeit president for a fake democracy : a collection of essays on the 2000 national elections /
by: Baraka, Amiri, 1934-2014
Published: (2001)

Predicting the next president : the keys to the White House /
by: Lichtman, Allan J.
Published: (2012)

The thirteen keys to the presidency /
by: Lichtman, Allan J.
Published: (1990)