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Fast second : how smart companies bypass radical innovation to enter and dominate new markets /

Bibliographic Details
Main Author: Markides, Constantinos
Other Authors: Geroski, Paul
Format: Book
Language:English
Published: San Francisco, CA : Jossey-Bass, [2005]
Edition:1st ed.
Subjects:
New products > Management.
Technological innovations > Economic aspects.
Online Access:Publisher description
Table of Contents:
  • Spotting the real innovators
  • Where do radical innovations come from?
  • From new technologies to new markets
  • Colonists and consolidators
  • From colonization to consolidation
  • Racing to be second
  • The changing basis of competition
  • Creating the markets of the twenty-first century.