The little red writing book : 20 powerful principles of structure, style, & readability /

Bibliographic Details
Main Author: Royal, Brandon
Format: Book
Language:English
Published: Cincinnati, Ohio : Writer's Digest Book, [2004]
Subjects:
Table of Contents:
  • Structure
  • 1. Write with a top-down approach
  • 2. Break things down
  • 3. Use transition words
  • 4. Employ the six basic writing structures
  • 5. Keep like things together
  • Style
  • 6. Support what you say
  • 7. Personalize examples
  • 8. Keep it simple
  • 9. Cut down long sentences
  • 10. Eliminate needless words
  • 11. Gain active power
  • 12. Favor verbs, not nouns
  • 13. Always use parallel forms
  • 14. Capitalize on sentence variety
  • 15. Choose an appropriate tone
  • Readability
  • 16. Capitalize on layout and design
  • 17. Employ readability tools
  • 18. Consider using headings and headlines
  • 19. Keep your writing gender neutral
  • 20. Go back and rework your writing
  • Grammar
  • 30 rules of grammar
  • Using correct grammatical idioms
  • A few highlights on correct punctuation.