eBay strategies : 10 proven methods to maximize your eBay business /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Prentice Hall PTR,
[2005]
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| Subjects: | |
| Online Access: | Table of contents |
Table of Contents:
- Why build a great eBay business?
- Building an eBay business foundation
- Introducing the five p's : a strategic eBay framework
- Product
- Price
- Promotion
- Placement
- Performance
- Putting the five p's to work : a case study.