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Advertising to children on TV : content, impact, and regulation /

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Bibliographic Details
Main Author: Gunter, Barrie
Other Authors: Oates, Caroline, Blades, Mark
Format: Book
Language:English
Published: Mahwah, N.J. : Lawrence Erlbaum, 2005.
Subjects:
Television advertising and children.
Advertising and children.
Description
Physical Description:ix, 209 pages ; 24 cm.
Bibliography:Includes bibliographical references (pages 171-195) and indexes.
ISBN:0805844880 (hbk. : alk. paper)