Media economics : applying economics to new and traditional media /
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Thousand Oaks, Calif. :
Sage Publications,
[2004]
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| Subjects: | |
| Online Access: | Table of contents |
| Physical Description: | 356 pages : illustrations ; 24 cm. |
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| Bibliography: | Includes bibliographical references (pages 331-336) and index. |
| ISBN: | 0761930957 (cloth : alk. paper) 0761930965 (pbk. : alk. paper) |