Cover Image

Handbook of corporate communication and public relations : pure and applied /

Bibliographic Details
Other Authors: Oliver, Sandra
Format: Book
Language:English
Published: London ; New York : Routledge, 2004.
Subjects:
Communication in management.
Communication in organizations.
Public relations.
Online Access:Table of contents
Table of Contents:
  • Corporate communication at national level
  • Corporate communication at international level
  • Managing image, identity, and reputation
  • The future is now.