Marketing mind prints /

Bibliographic Details
Other Authors:	Kitchen, Philip J.
Format:	Book
Language:	English
Published:	New York : Palgrave Macmillan, 2004.
Subjects:	Marketing. Marketing > Management. Interactive marketing. Relationship marketing. Export marketing.

Description
Physical Description:	xiii, 149 pages : illustrations ; 23 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	1403906823 (cloth)