Cover Image

International retail marketing : a case study approach /

Bibliographic Details
Other Authors: Bruce, Margaret, Moore, Christopher, 1937-, Birtwistle, Grete
Format: Book
Language:English
Published: Oxford ; Burlington, MA : Elsevier Butterworth-Heinemann, 2004.
Subjects:
Retail trade > Case studies.
International trade > Case studies.
Export marketing > Case studies.
Description
Physical Description:xxvii, 250 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0750657480