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Marketing research for managers /

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Bibliographic Details
Main Author: Crouch, Sunny
Corporate Author: NetLibrary, Inc
Other Authors: Housden, Matthew
Format: eBook
Language:English
Published: Amsterdam ; Boston, MA : Butterworth-Heinemann, 2003.
Edition:3rd ed.
Subjects:
Marketing research.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:xii, 372 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:1417507640 (electronic bk.)