http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
welcome to the third place and the total marketing experience
Mikunda, Christian. Marketing spuren. English
xviii, 221 pages : illustrations (some color) ; 25 cm.
"First published in Germany in 2002 as Marketing spuren : Willkommen am dritten Ort"--Verso title page.
Includes bibliographical references (pages [201]-213) and index.