International strategic marketing : a[n] European perspective /

Bibliographic Details
Main Author:	Stone, Marilyn A.
Other Authors:	McCall, J. B.
Format:	Book
Language:	English
Published:	London ; New York : Routledge, 2004.
Subjects:	Export marketing > European Union countries. Foreign trade promotion > European Union countries. Strategic planning > European Union countries. Export marketing. Foreign trade promotion. Strategic planning.
Online Access:	Table of contents