Handbook of research in international marketing /

Bibliographic Details
Corporate Author: State of the Art of Research in International Marketing Conference University of Connecticut
Other Authors: Jain, Subhash C., 1942-
Format: Conference Proceeding Book
Language:English
Published: Cheltenham, UK ; Northampton, MA : Edward Elgar, 2003.
Subjects:
Description
Item Description:"This book grew out the State of the Art of Research in International Marketing Conference held at the University of Connecticut in October 2001"--Pref.
Physical Description:xv, 500 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:1840649461