APA (7th ed.) Citation

Brookes, R., & Palmer, R. (2004). The new global marketing reality. Palgrave Macmillan.

Chicago Style (17th ed.) Citation

Brookes, Richard, and Roger Palmer. The New Global Marketing Reality. Basingstoke, Hampshire ; New York, N.Y.: Palgrave Macmillan, 2004.

MLA (9th ed.) Citation

Brookes, Richard, and Roger Palmer. The New Global Marketing Reality. Palgrave Macmillan, 2004.