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Changing minds : the art and science of changing our own and other people's minds /

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Bibliographic Details
Main Author: Gardner, Howard, 1943-
Format: Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, 2004.
Subjects:
Change (Psychology)
Persuasion (Psychology)
Influence (Psychology)
Description
Physical Description:xi, 244 pages ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:1578517095