APA (7th ed.) Citation

Myers, J. H., & Mullet, G. M. (2003). Managerial applications of multivariate analysis in marketing. American Marketing Association.

Chicago Style (17th ed.) Citation

Myers, James H., and Gary M. Mullet. Managerial Applications of Multivariate Analysis in Marketing. Chicago, Ill.: American Marketing Association, 2003.

MLA (9th ed.) Citation

Myers, James H., and Gary M. Mullet. Managerial Applications of Multivariate Analysis in Marketing. American Marketing Association, 2003.