Sun Tzu, strategies for marketing : 12 essential principles for winning the war for customers /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill,
[2004]
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| Subjects: |
| Item Description: | Includes index. |
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| Physical Description: | xi, 244 pages ; 23 cm. |
| ISBN: | 0071427317 (alk. paper) |