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Understanding the consumer /

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Bibliographic Details
Main Author: Szmigin, Isabelle
Format: Book
Language:English
Published: London ; Thousand Oaks : Sage Publications, 2003.
Subjects:
Consumer behavior.
Description
Physical Description:202 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 188-197) and index.
ISBN:0761947019 (pbk.)
0761947000