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Persuasion in the media age /

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Bibliographic Details
Main Author: Borchers, Timothy A.
Format: Book
Language:English
Published: Boston : McGraw-Hill, [2002]
Subjects:
Persuasion (Rhetoric)
Mass media.
Online Access:Table of contents
Description
Physical Description:xxiv, 472 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 446-456) and index.
ISBN:0767415418 (pbk.)