Writing PR : a multimedia approach /

Bibliographic Details
Main Author:	Carstarphen, Meta G., 1954-
Other Authors:	Wells, Richard H., 1942-
Format:	Book
Language:	English
Published:	Boston : Pearson/Allyn and Bacon, [2004]
Subjects:	Public relations. Public relations > Authorship. Business writing. Mass media > Authorship.

Description
Physical Description:	xvii, 397 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references (pages 383-389) and index.
ISBN:	0801333377