APA (7th ed.) Citation

Bahr, L. F., & Herold, D. (1963). ATA advertising production handbook (3rd ed.). [Advertising Typographers Association of America].

Chicago Style (17th ed.) Citation

Bahr, Leonard F., and Don Herold. ATA Advertising Production Handbook. 3rd ed. [New York]: [Advertising Typographers Association of America], 1963.

MLA (9th ed.) Citation

Bahr, Leonard F., and Don Herold. ATA Advertising Production Handbook. 3rd ed. [Advertising Typographers Association of America], 1963.