The portable MBA in entrepreneurship /

Bibliographic Details
Other Authors: Bygrave, William D., 1937-, Zacharakis, Andrew
Format: Book
Language:English
Published: Hoboken, NJ : J. Wiley & Sons, [2004]
Edition:3rd ed.
Series:Portable MBA series.
Subjects:
Table of Contents:
  • The entrepreneurial process / William D. Bygrave
  • Opportunity recognition / Jeffry A. Timmons
  • Entrepreneurial marketing / Abdul Ali and Kathleen Seiders
  • Writing a business plan / Andrew Zacharakis
  • Building your pro forma financial statements / Andrew Zacharakis
  • Venture capital / William E. Wetzel Jr.
  • Debt and other forms of financing / Joel M. Shulman
  • External assistance for startups and small businesses / Elizabeth J. Gatewood
  • Legal and tax issues / Richard P. Mandel
  • Intellectual property / Joseph S. Iandiorio
  • Franchising / Stephen Spinelli
  • Entrepreneurs and the Internet / Julian E. Lange
  • Managing a growing business / Donna Kelley and Ed Marram
  • Harvesting your venture : a time for capturing value / William Petty.