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The consumer-- or else! : consumer-centric business paradigms /

Bibliographic Details
Main Author: Schuster, Camille Passler, 1950-
Other Authors: Dufek, Donald F.
Format: Book
Language:English
Published: New York : International Business Press, [2004]
Subjects:
Consumption (Economics)
Customer relations.
Description
Physical Description:xix, 169 pages : illustrations ; 22 cm.
Bibliography:Includes bibliographical references (pages 155-161) and index.
ISBN:0789015684 (hard : alk. paper)
0789015692 (soft : alk. paper)