Cover Image

22 irrefutable laws of advertising (and when to violate them) /

Bibliographic Details
Main Author: Newman, Michael
Format: Book
Language:English
Published: Singapore : John Wiley & Sons (Asia) Pte Ltd., 2004.
Subjects:
Advertising.
Sales promotion.
Description
Item Description:Includes index.
Physical Description:xix, 242 pages : illustrations ; 24 cm.
ISBN:047082106X :