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Just ask a woman : cracking the code of what women want and how they buy /

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Bibliographic Details
Main Author: Quinlan, Mary Lou
Format: Book
Language:English
Published: Hoboken, N.J. : J. Wiley & Sons, [2003]
Subjects:
Women consumers > United States.
Marketing > United States.
Women > United States > Attitudes.
Description
Physical Description:xi, 260 pages ; 24 cm.
Bibliography:Includes bibliographical references (pages 249-252) and index.
ISBN:0471369209 (cloth : alk. paper)