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Relationship marketing : dialogue and networks in the e-commerce era /

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Bibliographic Details
Main Author: Varey, Richard J., 1955-
Corporate Author: NetLibrary, Inc
Format: eBook
Language:English
Published: Chichester : Wiley, [2002]
Subjects:
Relationship marketing.
Communication in marketing.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:xviii, 217 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0470856785 (electronic bk.)