Nilson, T. H. (2003). Customize the brand: Make it more desirable and profitable. Wiley.
Chicago Style (17th ed.) CitationNilson, Torsten H. Customize the Brand: Make It More Desirable and Profitable. Chichester: Wiley, 2003.
MLA (9th ed.) CitationNilson, Torsten H. Customize the Brand: Make It More Desirable and Profitable. Wiley, 2003.
Warning: These citations may not always be 100% accurate.