Cover Image

The fundamentals of business to business sales and marketing /

Bibliographic Details
Main Author: Coe, John M.
Format: Book
Language:English
Published: New York : McGraw-Hill, [2004]
Subjects:
Selling.
Industrial marketing.
Selling > Data processing.
Sales management.
Description
Item Description:Includes index.
Physical Description:xiii, 240 pages : illustrations ; 24 cm.
ISBN:0071408797 (hardcover : alk. paper)