IdeaWise : how to transform your ideas into tomorrow's innovations /

Bibliographic Details
Main Author:	Rivkin, Steve, 1947-
Corporate Author:	NetLibrary, Inc
Other Authors:	Seitel, Fraser P.
Format:	eBook
Language:	English
Published:	New York : Wiley, [2002]
Subjects:	New products > Marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Includes index. Electronic resource.
Physical Description:	vii, 231 pages ; 24 cm.
ISBN:	0471218510 (electronic bk.)