Consumer behavior and culture : consequences for global marketing and advertising /

Bibliographic Details
Main Author:	Mooij, Marieke K. de, 1943-
Format:	Book
Language:	English
Published:	Thousand Oaks, Calif. : Sage Publications, [2004]
Subjects:	Consumer behavior > Cross-cultural studies. Consumers > Psychology. Marketing.

by Mooij, Marieke K. de, 1943-
Published 2004

Table of contents
Table of contents
Table of contents
Table of contents
Contributor biographical information
Publisher description
Verlagsinformation

Book