Bessant, J. R. (2003). High-involvement innovation: Building and sustaining competitive advantage through continuous change. J. Wiley.
Chicago Style (17th ed.) CitationBessant, J. R. High-involvement Innovation: Building and Sustaining Competitive Advantage Through Continuous Change. Hoboken, NJ: J. Wiley, 2003.
MLA (9th ed.) CitationBessant, J. R. High-involvement Innovation: Building and Sustaining Competitive Advantage Through Continuous Change. J. Wiley, 2003.
Warning: These citations may not always be 100% accurate.