Brand management /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Harlow :
Financial Times Prentice Hall,
2002.
|
| Subjects: |
| Physical Description: | xvi, 331 pages : illustrations ; 25 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0273655051 |