Scaling procedures : issues and applications /

Bibliographic Details
Main Author:	Netemeyer, Richard G., 1956-
Other Authors:	Bearden, William O., 1945-, Sharma, Subhash
Format:	Book
Language:	English
Published:	Thousand Oaks, Calif. : Sage Publications, [2003]
Subjects:	Scaling (Social sciences)

by Netemeyer, Richard G., 1956-
Published 2003

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