Handbook of online marketing research /

Bibliographic Details
Main Author:	Grossnickle, Joshua
Corporate Author:	NetLibrary, Inc
Other Authors:	Raskin, Oliver
Format:	eBook
Language:	English
Published:	New York : McGraw-Hill, [2001]
Subjects:	Internet marketing. Marketing > Databases. Marketing research > Computer network resources. Internet. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Includes index. Electronic resource.
Physical Description:	xxi, 433 pages : illustrations ; 24 cm.
ISBN:	0071378456 (electronic bk.) 9780071378451 (electronic bk.)