Marketing management for nonprofit organizations /

Bibliographic Details
Main Author: Sargeant, Adrian
Corporate Author: NetLibrary, Inc
Format: eBook
Language:English
Published: Oxford [England] ; New York : Oxford University Press, 1999.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:xiii, 304 pages : illustrations ; 26 cm.
Bibliography:Includes bibliographical references (pages [286]-297) and index.
ISBN:0585367833 (electronic bk.)