APA (7th ed.) Citation

Church, R. A., & Godley, A. (2003). The emergence of modern marketing. F. Cass.

Chicago Style (17th ed.) Citation

Church, Roy A., and Andrew Godley. The Emergence of Modern Marketing. London ; Portland, OR: F. Cass, 2003.

MLA (9th ed.) Citation

Church, Roy A., and Andrew Godley. The Emergence of Modern Marketing. F. Cass, 2003.