Future marketing : targeting seniors, Boomers, and Generation X and Y /

Bibliographic Details
Main Author: Marconi, Joe
Corporate Author: NetLibrary, Inc
Format: eBook
Language:English
Published: Lincolnwood, Ill. : NTC Business Books : In conjunction with the American Marketing Association, [2001]
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:x, 244 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references (pages 235-237) and index.
ISBN:0071392203 (electronic bk.)
9780071392204 (electronic bk.)
0585355541 (electronic bk.)
9780585355542 (electronic bk.)