APA (7th ed.) Citation

Jones, S. K., & Spiegel, T. (2003). Marketing convergence: How the leading companies are profiting from integrating online and offline marketing strategies. South-Western.

Chicago Style (17th ed.) Citation

Jones, Susan K., and Ted Spiegel. Marketing Convergence: How the Leading Companies Are Profiting from Integrating Online and Offline Marketing Strategies. Mason, OH: South-Western, 2003.

MLA (9th ed.) Citation

Jones, Susan K., and Ted Spiegel. Marketing Convergence: How the Leading Companies Are Profiting from Integrating Online and Offline Marketing Strategies. South-Western, 2003.