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Relationship marketing : dialogue and networks in the e-commerce era /

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Bibliographic Details
Main Author: Varey, Richard J., 1955-
Format: Book
Language:English
Published: Chichester : Wiley, [2002]
Subjects:
Relationship marketing.
Communication in marketing.
Description
Physical Description:xviii, 217 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0470843411