Cover Image

Cross-cultural marketing /

Bibliographic Details
Other Authors: Rugimbana, Robert, Nwankwo, Sonny
Format: Book
Language:English
Published: London : Thomson, [2003]
Subjects:
Marketing > Cross-cultural studies.
Description
Physical Description:xiv, 370 pages ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:1861528019