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Frontiers in direct and interactive marketing research : proceedings.

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Bibliographic Details
Previous Title:Robert B. Clarke Educators' Conference. Frontiers in direct marketing research
Corporate Authors: Robert B. Clarke Educators' Conference, Direct Marketing Educational Foundation
Format: Conference Proceeding
Language:English
Published: [New York, N.Y.] : John Wiley & Sons, Inc., [2001-]
Subjects:
Direct marketing > Congresses.
Direct marketing > Periodicals.
Description
Published:Vol. 3-
Physical Description:volumes : illustrations ; 28 cm.
Publication Frequency:Annual