Cases in e-commerce /

Bibliographic Details
Main Author:	Rayport, Jeffrey F.
Other Authors:	Jaworski, Bernard J.
Format:	Book
Language:	English
Published:	Boston : McGraw-Hill/Irwin marketspaceU, [2002]
Subjects:	Electronic commerce > Case studies. Internet marketing > Case studies. Internet advertising > Case studies.
Online Access:	Publisher description Table of contents

Description
Physical Description:	xix, 631 pages : illustrations ; 26 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	0072500956