APA (7th ed.) Citation

Meredith, G. E., Schewe, C. D., & Karlovich, J. (2002). Defining markets, defining moments: America's 7 generational cohorts, their shared experiences, and why businesses should care. Hungry Minds.

Chicago Style (17th ed.) Citation

Meredith, Geoffrey E., Charles D. Schewe, and Janice Karlovich. Defining Markets, Defining Moments: America's 7 Generational Cohorts, Their Shared Experiences, and Why Businesses Should Care. New York: Hungry Minds, 2002.

MLA (9th ed.) Citation

Meredith, Geoffrey E., et al. Defining Markets, Defining Moments: America's 7 Generational Cohorts, Their Shared Experiences, and Why Businesses Should Care. Hungry Minds, 2002.