Cover Image

Qualitative market research : principle and practice /

Bibliographic Details
Other Authors: Ereaut, Gill, Imms, Mike, Callingham, Martin
Format: Book
Language:English
Published: London : SAGE, 2002.
Subjects:
Marketing research.
Qualitative research.
Description
Item Description:Title from slip case.
Physical Description:7 volumes (various pagings) : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0761972722