Event marketing : how to successfully promote events, festivals, conventions, and expositions /

Bibliographic Details
Main Author: Hoyle, Leonard H.
Format: Book
Language:English
Published: New York : John Wiley & Sons, [2002]
Series:Wiley event management series.
Subjects:

MARC

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020 |a 047140179X (cloth : alk. paper) 
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264 4 |c ©2002 
300 |a xxiv, 224 pages ;  |c 25 cm. 
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490 1 |a The Wiley event management series 
504 |a Includes bibliographical references (pages 209-215) and index. 
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