Event marketing : how to successfully promote events, festivals, conventions, and expositions /
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| Format: | Book |
| Language: | English |
| Published: |
New York :
John Wiley & Sons,
[2002]
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| Series: | Wiley event management series.
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| Subjects: |
| Physical Description: | xxiv, 224 pages ; 25 cm. |
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| Bibliography: | Includes bibliographical references (pages 209-215) and index. |
| ISBN: | 047140179X (cloth : alk. paper) |