Ford and the global strategies of multinationals : the North American auto industry /

Bibliographic Details
Main Author: Studer-Noguez, Isabel, 1963-
Format: Book
Language:English
Published: London ; New York : Routledge, 2002.
Series:Routledge studies in international business and the world economy ; 23.
Subjects:

MARC

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300 |a xx, 360 pages :  |b illustrations ;  |c 25 cm. 
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504 |a Includes bibliographical references (pages [254]-274) and index. 
610 2 0 |a Ford Motor Company  |x Management. 
650 0 |a Automobile industry and trade  |z United States  |x Management  |v Case studies. 
650 0 |a International business enterprises  |x Management  |v Case studies. 
610 2 4 |a Ford Motor Company.  |x Management. 
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